You appear to be using an unsupported browser, and it may not be able to display this site properly. You may wish to upgrade your browser.

Bing Webmaster Tools

Bing Webmaster Tools is a service for website administrators to check indexing status, optimise visibility of their websites, view a sample of websites that link back to you, and see site errors and Bing crawl stats.

  • Sign in to Bing Webmaster Tools using a shared email account
  • Add your domain. Note: it’s often best to start with the root domain (without the www.) e.g.
  • Submit a link to your XML sitemap - this is normally found at
  • You’ll be presented with 3 verification options. Our recommended method is to use the ‘add CNAME record to DNS’ option. You’ll be presented with a string of characters used by Bing for confirmation that you are the owner/admin of the site in question. Follow the instructions to create a text record in the zone file, or have your DNS provider do this for you if you have a managed service.
  • Once applied, you may have to wait a short period of time for the change to fully propagate due to caching and TTL (‘time to live’) before clicking the ‘Verify’ button.
  • Bing sees http and https versions of your site separately, as with www. and non-www. versions - repeat for all combinations of your site
  • There is no way via Bing to set your preferred version of your site - instead you must set up your www. to redirect to non-www. on your server and via your sitemaps and canonicalisation. It’s important that you choose a consistent approach for displaying your domain within search engines and make sure it’s mirrored in your site configuration through canonicalisation and also ensuring that your site is configured to display/redirect to the default version, no matter what version a user types/clicks. Further reading: canonicalisation and redirection/rewrites.
Back to top